Many contractor websites look acceptable on desktop but make mobile visitors work too hard. The phone number is buried, services are grouped too broadly, service-area information is unclear, and trust signals arrive after the visitor has already left.
WHAT YOU GET
A defined scope, not a mystery bundle.
We confirm the exact deliverables, access, exclusions and timing in writing before any paid work begins.
✓Information architecture for the homepage, core services, service areas, and contact flow
✓Mobile-first page design with persistent call and quote actions where appropriate
✓WordPress development in a client-owned hosting and domain setup
✓Conversion-focused service, trust, financing, and service-area sections
Show full implementation scope+
✓Core technical SEO foundations: titles, headings, internal links, crawlable copy, and image attributes
✓Performance work covering images, fonts, scripts, caching, and Core Web Vitals risks
✓Responsive quality assurance and a written handover
HOW WE WORK
From the first review to a verified handover.
The steps are visible. The account ownership stays with you.
01
Audit the current website and contact path, then define the primary customer actions.
02
Approve the sitemap, page responsibilities, and required content.
03
Build the shared design system and the highest-intent page first.
04
Complete responsive development, forms, tracking hooks, and quality assurance.
05
Launch inside client-owned accounts and provide a written handover.
CLEAR EXPECTATIONS
Know what is checked. Know what is not included.
VERIFICATION
How we check the work
Responsive checks at small-phone, standard-phone, tablet, and desktop widths
PageSpeed and real-browser review after the production site is cached
Tested phone, form, navigation, and service-area paths
Canonical URLs, titles, headings, and indexability reviewed before launch
SCOPE BOUNDARIES
What is not assumed
Typically 5–10 core pages; the approved sitemap controls the final scope
Professional photography, paid licenses, custom CRM engineering, and unquoted integrations are separate
Copy production and additional location pages are included only when written into the proposal
Ongoing maintenance and conversion work are separate unless included in a monthly package
Before implementation
Connect this work to the services you actually sell.
Owner-operated home-service businesses with an outdated, slow, generic, or difficult-to-edit WordPress website. The audit helps decide whether this is the next priority or whether another constraint needs attention first.
What we need from your business
Share the current website, the services and areas you want to prioritise, and the problem you can observe. Depending on the scope, implementation may need delegated access to WordPress, hosting, Google accounts or analytics. Keep accounts client-owned and grant the permissions needed for the agreed work.
What a useful handover contains
Responsive checks at small-phone, standard-phone, tablet, and desktop widths. PageSpeed and real-browser review after the production site is cached. The handover should identify completed changes, any remaining dependencies and how the business can verify the next action. Reporting distinguishes observed evidence from assumptions.
FIRST STEP
A faster, clearer WordPress site that helps a ready-to-buy visitor confirm the service, trust the company, and take a measurable next action.
Start with your current website and the main problem you want to fix. No automatic contract.
