The situation
For an independent contractor with a specific problem, or a business that needs solid measurement before ongoing marketing.
ONE-TIME FOUNDATION PROJECT
Fix the weak link before you invest in more traffic.
A defined project to correct a website, tracking, local search, or campaign setup problem. We agree on the work and handover before you commit.
No guarantees or automatic contracts. Your marketing accounts remain yours.
What it is not
Not intended to manage all your marketing month after month or provide an unlimited website rebuild.
WHAT YOU GET
One clearly scoped plan. No mystery bundle.
Fix the website, tracking, local presence, or campaign foundation that is limiting the next stage of acquisition.
Website and landing pages
Mobile contact paths, service clarity, speed and conversion barriers where included in the agreed project.
Tracking and attribution
GA4/GTM event configuration, testing, and source visibility for the actions that matter.
Local search readiness
Google Business Profile and location/service consistency checks, without ranking promises.
Campaign readiness
A conversion baseline before paid media, or corrections to an existing campaign setup where scoped.
SERVICE INVENTORY
Deliverables considered for your scope
The final proposal specifies which items apply, their volume, and who is responsible for each.
- Acquisition and tracking audit
- Highest-priority website, landing-page, local, or measurement fixes
- GA4/GTM and conversion-path cleanup where required
- Written scope, ownership, and next-step roadmap
HOW IT WORKS
From first review to the next decision.
We document access, responsibilities and approval points before any billable work begins.
- 01
Identify the constraint
Review your current site, local presence and available measurement evidence. Choose one clearly defined priority.
- 02
Agree on scope
Receive written deliverables, exclusions, access needs, acceptance checks and a price before work begins.
- 03
Implement and test
Complete the agreed changes and verify forms, calls, tracking or page behavior relevant to that scope.
- 04
Handover
Receive a practical change summary, ownership confirmation and recommended priorities for later.
TRANSPARENT MEASUREMENT
A usable foundation, checked and documented.
Reporting follows the path from demand to contact, qualified enquiry and booked work wherever that information is available. Unknown outcomes are marked unknown, not claimed as wins.
Read how we measure ↗ILLUSTRATIVE SYSTEM · NOT CLIENT DATA
01DemandCampaign or organic source
02ContactCalls, forms and missed calls
03QualityRelevant job and service area
04OutcomeVerified booking where available
IN WRITING BEFORE START
Clear boundaries protect both sides.
No guaranteed leads, rankings, booked jobs or revenue. Media and external tools are not silently bundled into the management fee.
- Built for a defined constraint, not full ongoing acquisition management
- Media spend and third-party software are separate
- No lead, ranking, revenue, or platform-approval guarantees
- Client retains ownership of domain, website, ad accounts, analytics and CRM.
COMMON QUESTIONS
The questions worth asking.
Is this a monthly contract?
No. Acquisition Foundation is a one-time project with a written scope and agreed handover.
What does the starting fee include?
Acquisition Foundation is a defined one-time project at the starting fee shown above. Exact deliverables, access and any expanded cost are agreed in writing before work begins.
Can we add advertising later?
Yes. Advertising or ongoing work can be discussed after the foundation is working. Neither is automatically included.
OTHER WAYS TO WORK TOGETHER
View all pricing →Compare the options.
MAIN OFFER
Growth Partner
Axemetric builds and operates the customer-acquisition system behind an established home-service company, with one strategy across demand, conversion, tracking, and optimization.
$5,000 ABSOLUTE FLAGSHIPMulti-Location Growth
Expanded acquisition management for companies with multiple locations, markets, service lines, or materially larger paid-media operations.
$7,500Bring the business context.
Share your priority services, dispatch area, current website and marketing setup. We also review how the office accepts enquiries and records booked work. That context helps us define useful deliverables and avoid spending on demand the team cannot serve.
Agree on decisions and access.
The proposal records production volumes, review points, reporting responsibilities and dependencies. You supply verified service claims, publishable proof and relevant account access. Your website, advertising accounts, analytics and data stay client-owned.
Meet the delivery partner ↗ASK ABOUT THIS PACKAGE
Ask about Acquisition Foundation Ask about this package before you commit.
Tell us about your business and current priorities. We will reply about the selected package, including what a sensible scope could look like.
Clear ownership. A visible process.
Axemetric works remotely from Lahore, Pakistan with US home-service businesses. Syed Sumama Ahmed is your point of contact for scope, decisions and updates.
Where is Axemetric based?
Axemetric is founder-led and operated remotely from Lahore, Pakistan, serving US home-service businesses. Service-area guides describe markets we focus on, not US offices.
How will we communicate across time zones?
You work directly with the founder by email, written updates and scheduled calls. We agree on meeting times and response expectations around both time zones in the proposal.
Who owns our accounts and data?
You retain your domain, website, Google Ads, Google Business Profile, analytics, CRM and primary data. Grant authorized access by invitation with the permissions the agreed work requires, rather than sharing passwords.
How do billing, progress reviews and cancellation work?
Deliverables, fees, milestones, approvals, reporting, cancellation and handover terms are agreed in writing before work begins. Monthly fees exclude media, subscriptions and additional production unless expressly included. There is no automatic paid contract from an enquiry.