Incomplete categories, mismatched service descriptions, outdated hours, weak website links, and inconsistent service-area language can make the local customer journey unclear before the visitor reaches the site.
WHAT YOU GET
A defined scope, not a mystery bundle.
We confirm the exact deliverables, access, exclusions and timing in writing before any paid work begins.
✓Primary and secondary category review
✓Services, hours, attributes, business details, and service-area review
✓Website and appointment-link alignment
✓Local service and location-page recommendations
Show full implementation scope+
✓Genuine review-request and response-process guidance
✓Change log and ongoing accuracy recommendations
HOW WE WORK
From the first review to a verified handover.
The steps are visible. The account ownership stays with you.
01
Confirm ownership, verification status, and accurate business details.
02
Compare the profile with the website, services, and target areas.
03
Prioritize accuracy, completeness, and customer-facing clarity.
04
Apply approved changes and document them.
05
Review the profile after Google processes the updates.
CLEAR EXPECTATIONS
Know what is checked. Know what is not included.
VERIFICATION
How we check the work
Profile completeness and field-by-field change record
Website, service, hours, and service-area consistency review
UTM-tagged website link where appropriate
Clear distinction between optimization work and rankings that no agency controls
SCOPE BOUNDARIES
What is not assumed
One verified Google Business Profile and one primary market
Additional locations, citation campaigns, link building, content writing, posts, and review replies are separate unless listed
Profile suspensions, ownership disputes, and reinstatement cases require separate review
Local rankings and review volume are not guaranteed
Before implementation
Connect this work to the services you actually sell.
Home-service businesses with one primary market and an owner-authorized Google Business Profile that needs cleanup or better alignment with the website. The audit helps decide whether this is the next priority or whether another constraint needs attention first.
What we need from your business
Share the current website, the services and areas you want to prioritise, and the problem you can observe. Depending on the scope, implementation may need delegated access to WordPress, hosting, Google accounts or analytics. Keep accounts client-owned and grant the permissions needed for the agreed work.
What a useful handover contains
Profile completeness and field-by-field change record. Website, service, hours, and service-area consistency review. The handover should identify completed changes, any remaining dependencies and how the business can verify the next action. Reporting distinguishes observed evidence from assumptions.
FIRST STEP
A more complete and consistent local presence that helps customers understand the business before they click or call.
Start with your current website and the main problem you want to fix. No automatic contract.
